ori.studio is a contemporary graphic design practice based in Beijing, founded by Xuechen Fan and Maxim Cormier in 2016. Ori, as an abbreviation of orientate, reflects the main purpose of the studio, in that it has a clear and accurate orientation, concerned with context based information relating design to human nature. The studio focuses on having design reflect a compound visual language, which blends a functional, systematic, context based approach with a resonant view on communication between people. Focus areas include visual identity, printed matter, exhibition design, interaction design, general design consulting, etc.
ori.studio是一所坐落于北京的具有探索与实验性质的设计工作室。由范雪晨与 Maxim Cormier 于2016年创立。ori，作为orientate的简写方式，体现出工作室的主要功能 – 创造与环境相适应，与人性紧密联系，具有清晰且准确定位的设计语言与策略。与此同时，工作室专注于通过其作品反映出设计的复合性、共鸣性、功能性、系统性。主要工作领域为品牌设计、活动形象、装帧设计、展览策划、互动设计、艺术指导等多领域视觉传达设计。